At first, the role of a digital strategy consultant might seem clear. After all, digital transformation is a booming worldwide business, and digital strategy is the tip of the spear for a digital transformation initiative. Therefore, one might think that the job of a digital strategy consultant is to help Read more…
We are now in a golden age of digital marketing. Across all functions of a company, the marketing department has most embraced the concepts of experimentation. No longer confined to the largest companies or the strongest brands, experimentation has allowed marketers to push the boundaries of the art of the Read more…
The topic of developing a digital leader is hot in today’s business press. Companies such as Amazon, Netflix, Uber, and Microsoft have transformed our lives. They offer new business models, with better customer experiences and improved operations, compared to their traditional competitors. Strong, visionary digital leaders made these companies possible. Read more…
Intelligent automation has recently received a lot of buzz. A lot of people want to know what the future holds, and many don’t want to feel left out. However, intelligent automation (also known as “hyperautomation”) is an ever-changing collection of technologies. New tools come out every year. It is difficult to Read more…
The COVID-19 pandemic led to an period of intense digital transformation, across all firms. Everyone was in the market for new ways of working. As a result, firms struggled to develop individuals with digital leadership skills who could steer others through transformative changes. COVID-19 also had profound effects on our Read more…
Throughout my experience in digital project management, I’ve worked with many software platforms over the years. I’ve manually installing Linux operating systems onto virtual machines, and set up Oracle databases and Tomcat and WebSphere application servers. However, for the past 8 years, I’ve worked extensively with low-code intelligent automation platforms. Read more…
When the COVID-19 pandemic drove working professionals to work remotely, digital leaders faced a host of challenges. How will we collaborate? How will we secure our data? Above all, how should we lead our organizations? Now, an existing body of research has documented the benefits of better digital leadership. Those Read more…
Is independent consulting a blip on the radar, or is it poised to grow? The year 2020 proved to be a year of monumental change to societies across the globe. Then, 2021 became the year of the Next Normal. And while the Future of Work will remain fluid into the Read more…
As interest in analytics continues to grow, both analytics and data science increasingly show up in the course of business discussions. One domain that analytics has impacted is the marketing department. For example, marketers often evaluate A/B tests to improve their marketing results. For example, many marketing departments are now Read more…
A digital operating model is the bridge between digital strategy and digital execution. It represents a combination of organizational structure and processes for how a firm creates value. Without an operating model, there is only uncoordinated individual activity and organizational chaos. Thus, a well-functioning firm requires a well-defined operating model. Read more…