Our Latest Insights On Digital Strategy

Coda Strategy leads companies into the digital age. We help digitally savvy executives identify IT solutions to execute their business vision through analytics and automation.

January 12, 2022

Five Proactive Tips to Secure Your Business Website

Are you doing enough to secure your business website? People spend a significant portion of their time online. Now, a website is one of the…

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POSTED BY

Katie Conroy

December 10, 2021

How to Build a Talented Team of Freelancers for Your Business

A team of freelancers offers many advantages. In today’s world where businesses are all about innovation and creativity, it’s not surprising that the demand for…

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POSTED BY

Katie Conroy

November 10, 2021

How Small Businesses Can Outsource Tech for Maximum Productivity

As a small business owner, you have enough on your plate. From developing your product to marketing to the masses, you are likely working long…

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POSTED BY

Katie Conroy

September 7, 2021

How To Evaluate A/B Tests For Better Marketing Results

As interest in analytics continues to grow, both analytics and data science increasingly show up in the course of business discussions. One domain that analytics…

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POSTED BY

David Zhao

March 16, 2021

Better Digital Leadership Has the Power to Energize Well-being

Digital leadership is a hot topic in today’s business press. First, there is copious research on the benefits of digital strategy for companies. They include…

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POSTED BY

David Zhao

February 23, 2021

How To Calculate Lift and Effect Size for Better Marketing

I’m a huge fan of using analytics to measure marketing. Rather than going with your gut, turn your customer data into marketing insights. One of…

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POSTED BY

David Zhao